Public Relations

• News release copywriting
  
• News release distribution
  
• Crisis management and communications
  
• Trade shows, event planning and management
  
• Press trip management
  
• Competitive market analysis
  
• Clipping analysis and evaluation
  
• Image development
  
• Promotional partnerships
  
• Strategic planning
  
• Media list development
  
• Newsletter copywriting
  
• Speech copywriting
  
• Media interviews and training
  
• Special events
  
• Press conferences
  
• Product launches
  
• Press release programs
  
• Press kit development/maintenance
  
• Photo/Video shoots
  
• Photo/Video press library maintenance

Branding Strategies

• Target audience analysis
  
• Market research, planning and analysis 
  (includes strategic questionnaire development, statistical and data analysis)
  
• Brand development and related activities
  
• Hospitality consulting
  
• Creative implementation

Internet

• Integrated online strategy development
  
• E-marketing (e-blast, e-newsletter) and evaluation
  
• Social media strategy and implementation 
  (Twitter, YouTube, Facebook, etc.)

Advertising

• Media planning and evaluation/verification
  
• Positioning

Direct Response

• Database management and data analysis
  
• Creative design and fulfillment

Collateral Materials

• Design, develop and write copy
  
• Distribution and evaluation
  
• Trade show booth design

Airlift Consultation

• Airlift performance vs. guarantee analysis, route development presentations and MRG negotiation